LAURA@BYWAYOFGREY.COM

The ByWay™

Real stories. Behavior science. Zero BS. A Sunday essay for high-achievers done running on empty, plus the shorts and field notes in between.

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What if you’re not doing work wrong.
Programs Aug 11, 2026

What if you’re not doing work wrong.

What if you’re just carrying too much of it, in the wrong ways.

When Everything Moves at Once
Programs Aug 10, 2026

When Everything Moves at Once

TMI Alert

You Can Call It Running Away.
Programs Aug 10, 2026

You Can Call It Running Away.

But I'm going to call it running toward.

Taking Away My Own Safe Place To Hide
Programs Aug 10, 2026

Taking Away My Own Safe Place To Hide

Yeah, that was a choice.... 🤷🏻‍♀️

Programs Aug 10, 2026

I Was Supposed to Be Gone By Now.

The plan went sideways. Good.

Programs Aug 10, 2026

Not movement. Not stillness. Deepening.

A note about the knowledge that lives in the in-between and why hard seasons counts even when it doesn't feel like it.

Programs Aug 10, 2026

You Can Call It Regression If You Want To...

I’ve been sleeping on a pull-out sofa bed.

The Great Softening
Programs Aug 10, 2026

The Great Softening

We're so overdue for this one...

Programs Aug 10, 2026

What Romanticizing Your Life Actually Means

And how to do it in the one you have right now.

The world got complicated. But being a human is still pretty damn simple.
Programs Aug 10, 2026

The world got complicated. But being a human is still pretty damn simple.

Do you even remember the assignment?

When Things Settle Down
Programs Aug 10, 2026

When Things Settle Down" Is A Recipe for Regret

The lists don't end. The living can't wait for them to.

You've Mastered the Hustle. Here's What Comes Next.
Programs Aug 10, 2026

You've Mastered the Hustle. Here's What Comes Next.

And why I used to only drink my coffee standing up.

Maybe, it was never about balance.
Burnout coaching Aug 10, 2026

Maybe, it was never about balance.

For two decades, I was the person in the room who could always find the blind spot - in a brief, in a pitch, or in a...

What Hard Seasons Are Actually Of You
Burnout coaching May 13, 2026

What Hard Seasons Are Actually Of You

There's a client I'm working with right now who is in one of the hardest places a person can be in.

The Pivot Isn't the Problem.
burnout May 06, 2026

The Pivot Isn't the Problem.

You know the feeling.

Taking Away My Safe Place To Hide
corporate career Apr 29, 2026

Taking Away My Safe Place To Hide

The Story

My apartment was perfect, a week ago.

Everything I Own Is In A Storage Unit
burnout Apr 21, 2026

Everything I Own Is In A Storage Unit

Here's what 18 years in corporate advertising buys you:

Why Your Resolutions Keep Falling Apart & What Actually Works Instead
Programs Nov 30, 2025

Why Your Resolutions Keep Falling Apart & What Actually Works Instead

A winter-reset approach for high-achieving humans who want sustainable change in 2026.

You Don’t Need More Information—You Need Integration
Burnout coaching Sep 02, 2025

You Don’t Need More Information—You Need Integration

We’re living in the age of information overload. If knowledge alone were the solution, none of us would be burned out....

I Did Everything Right. So Why Did It All Feel So Wrong?
Burnout coaching Jul 19, 2025

I Did Everything Right. So Why Did It All Feel So Wrong?

There’s a version of my life that looked beautiful on paper.Two business degrees. A thriving career in advertising....