ABOUT LAURA
I Did Everything Right. And It All Felt Wrong.
For twenty years I built a career inside advertising and marketing, serving brands like Deloitte, Coca-Cola, and The Home Depot. I was the highest performer in the room and the most depleted person in it.
Then one Thanksgiving, on the sofa at my father's house in New Orleans, I told myself to stop living in black and white and start living by way of grey.
I sat on that idea for ten years. Then I built it.
WHAT IT BUILT
The Framework I Needed Back Then.
By Way of Grey runs on behavior science, nervous system regulation, and one belief I'll never move off of: you are not broken, you are patterned, and patterns can be changed.
I'm here to remind you to be human first.
CREDENTIALS
Twenty Years Inside. Board Certified Out.
National Board Certification for Health & Wellness Coaches is one of the most rigorous credentials in the field, requiring medical-board oversight. Twenty years leading strategy for Deloitte, Coca-Cola, The Home Depot, IHG, DC Comics, and Delta Air Lines taught me how people actually change. Not in theory. Under pressure.
THE GREY AREA
Pinterest vision board, but as my real life.
