LAURA@BYWAYOFGREY.COM

The ByWay™

Real stories. Behavior science. Zero BS. A Sunday essay for high-achievers done running on empty, plus the shorts and field notes in between.

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The world got complicated. But being a human is still pretty damn simple.
Jul 05, 2026

The world got complicated. But being a human is still pretty damn simple.

What Romanticizing Your Life Actually Means
Jun 21, 2026

What Romanticizing Your Life Actually Means

The Great Softening
Jun 14, 2026

The Great Softening

You Can Call It Regression If You Want To...
Jun 07, 2026

You Can Call It Regression If You Want To...

Not movement. Not stillness. Deepening.
May 17, 2026

Not movement. Not stillness. Deepening.

What Hard Seasons Are Actually Of You
Burnout coaching May 13, 2026

What Hard Seasons Are Actually Of You

There's a client I'm working with right now who is in one of the hardest places a person can be in.

I Was Supposed to Be Gone By Now.
May 10, 2026

I Was Supposed to Be Gone By Now.

The Pivot Isn't the Problem.
burnout May 06, 2026

The Pivot Isn't the Problem.

You know the feeling.

Taking Away My Own Safe Place To Hide
May 03, 2026

Taking Away My Own Safe Place To Hide

Taking Away My Safe Place To Hide
corporate career Apr 29, 2026

Taking Away My Safe Place To Hide

The Story

My apartment was perfect, a week ago.

You Can Call It Running Away.
Apr 26, 2026

You Can Call It Running Away.

Everything I Own Is In A Storage Unit
burnout Apr 21, 2026

Everything I Own Is In A Storage Unit

Here's what 18 years in corporate advertising buys you:

When Everything Moves at Once
Apr 19, 2026

When Everything Moves at Once

What if you’re not doing work wrong.
Apr 05, 2026

What if you’re not doing work wrong.

Well, That's Just F*cking Perfect
Mar 12, 2026

Well, That's Just F*cking Perfect

Why Your Resolutions Keep Falling Apart & What Actually Works Instead
Programs Nov 30, 2025

Why Your Resolutions Keep Falling Apart & What Actually Works Instead

A winter-reset approach for high-achieving humans who want sustainable change in 2026.

You Don’t Need More Information—You Need Integration
Burnout coaching Sep 02, 2025

You Don’t Need More Information—You Need Integration

We’re living in the age of information overload. If knowledge alone were the solution, none of us would be burned out....

I Did Everything Right. So Why Did It All Feel So Wrong?
Burnout coaching Jul 19, 2025

I Did Everything Right. So Why Did It All Feel So Wrong?

There’s a version of my life that looked beautiful on paper.Two business degrees. A thriving career in advertising....